Case Studies
Case Studies
Case Studies
Redesigning E-Commerce Website
With user-centered approach, the goal was to build a strong brand visual association and create an engaging interface for an enhanced usability.
Redesigning E-Commerce Website
With user-centered approach, the goal was to build a strong brand visual association and create an engaging interface for an enhanced usability.
Process
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
01
Discover
Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
Process
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
01
Discover & Define
Research & Analysis
I retrieved and analyzed data gathered by Google Analytics, Facebook Analytics and Skicho's Website Analytics to collect audience insights and localize the problem. I also conducted secondary research to obtain sufficient and reliable statistics from surveys related to consumer behaviors and attitudes, to understand the pain points and user needs.
Develop
Define
Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.
02
Develop
Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.
03
Deliver
Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.
04
